Villagemarketing launches

Together with brand agencies Wakkr, Gewest13 and Sabine Te Braake, we launched on 2 April 2019. The platform where the residents of Geldrop-Mierlo can donate money to support the health care workers in the municipality.

In our municipality, countless healthcare workers work hard every day. But now, even more is asked of them due to the corona crisis for a longer period of time. So let us show our appreciation with the residents of Geldrop-Mierlo and take care of our care workers.

How will we achieve this?
In samenwerking met ondernemers binnen de Horeca & Toerisme branche, alsook de lokale middenstand in onze gemeente, gaan we zorgmedewerkers verwennen met een ‘D’r Op Uitje’ voucher. Deze bon kunnen zij later dit jaar gebruiken om de batterij weer op te laden wanneer de zwaarste ‘coronastorm’ is gaan liggen. Afhankelijk van het aantal donaties dat we binnen krijgen, krijgt deze bon een waarde van €25 - €50,-.

In collaboration with entrepreneurs within the Horeca & Tourism industry, as well as the local middle class in our municipality, we will pamper healthcare workers with a "D'r Op Uitje" voucher. They can use this voucher later this year to recharge their batteries when the "corona storm" has died down. Depending on the number of donations that we receive, this voucher will be worth somewhere between€ 25 - € 50.

An amount of € 4,000 has already been collected on 8 April.